Discover Your Builder Personality
Our research identified four distinct types of highly successful entrepreneurs across startups and corporate ventures. Each builds differently. Which Type are you?
Four Unique Builder Types
Knowing your Type helps you shape your idea, transform your team, convert customers to partners, align with investors, and propel your strategy.
The Driver
- Relentless
- Commercially Focused
- Highly Confident
Drivers can't help themselves. Entrepreneurship is almost hardwired into their very identity.
Are you a Driver? Find Out
The Explorer
- Curious
- Systems-Centric
- Dispassionate
Explorers are inveterate problem seekers and solvers. Their solutions focus on product or process, or both.
Are you an Explorer? Find Out
The Crusader
- Audacious
- Mission-Inspired
- Compassionate
Crusaders are motivated by an intense desire to make the world a better place, by solving problems that matter.
Are you a Crusader? Find Out
The Captain
- Pragmatic
- Team-Enabling
- Direct
Captains are team assemblers, intent on creating a company culture around values and accountability.
Are you a Captain? Find Out
Which Type are you most like?
Take our 2-minute quiz to see how your motivation, decision-making mode, management approach and leadership style define your Builder Personality.
Early Praise for Built for Growth
Product-market fit is central to the Lean Startup movement. In this essential book, Kuenne and Danner focus on the fit between the founder’s personality and the teams, customers, and investors needed to build for growth. A must-read!
STEVE BLANK,Inspiration for the Lean Startup movement; coauthor, The Startup Owner’s Manual
In order to achieve long-term growth, large corporations must foster the entrepreneurial spirit. Built for Growth provides a practical framework on how corporate leaders can foster, deploy, and support entrepreneurs inside their companies to unleash innovation and growth.
ALEX GORSKY,Chairman and CEO, Johnson & Johnson